Curriculum Vitae

 

EDUCATION

Master of Business AdministrationUniversity of Iowa, Iowa City, Iowa  May 1985
Bachelor of Science, Iowa State University, Ames, Iowa May 1982

UNIVERSITY EXPERIENCE

DRAKE UNIVERSITY, COLLEGE OF BUSINESS AND PUBLIC ADMINISTRATION, DES MOINES, IOWA

Associate Professor of Practice in Marketing and Internship Coordinator 2011-Present
Assistant Professor of Practice in Marketing and Internship Coordinator 2003 – 2011
  • Undergraduate courses taught:

    • Consumer Behavior; Integrated Marketing Communications; Principles of Marketing
  • Graduate courses taught:
    • Services Marketing

 

  • Faculty Coordinator for College of Business and Public Administration Internship Program
  • Undergraduate Advisor for approximately 70 Marketing majors/year

 

Assistant Dean / Internship Coordinator 1993 – 2003

Assistant Dean activities included:

  • Administered the academic program for approximately 900 undergraduate students
  • Responsible for the orientation, advisement, registration and retention success of all undergraduate business students
  • Supported and monitored academic progress of all students, including certification of graduation requirements and administration of probation and suspension policies
  • Trained faculty advisors
  • Involved in student recruitment activities at Drake and at national presentations

Internship Coordinator activities included:

  • Responsible for the development of the paid internship program in 1993. Continue with administration of internship program to present. Work with 200-300 corporations annually in the placement of CBPA students with internships.
  • Assist students with resume preparation, networking skills and career planning
  • Promote internship program to alumni and local organizations through professional marketing conferences
Instructor of Marketing 1986 – 2003       
  • Undergraduate courses taught:
    • Consumer Behavior; Promotional Management; Principles of Retailing; Principles of Marketing; Management Process and Behavior

 

  • Undergraduate Advisor for approximately 60 Marketing majors/year

HONORS

TEACHING HONORS
Recipient Madelyn M. Levitt Outstanding Teacher of the Year Award Spring 2013
Nominee, Madelyn M. Levitt Outstanding Teacher of the Year Award Spring 2012
David B. Lawrence Outstanding Teaching Award, College of Business and Public Administration Spring 2008
Finalist for David B. Lawrence Outstanding Teaching Award Spring 2006
College of Business and Public Administration Outstanding Instructor Award Spring 1989
MENTORING HONORS
Nominee, Madelyn M. Levitt Outstanding Mentor of the Year Award Spring 2013
Nominee, Madelyn M. Levitt Outstanding Mentor of the Year Award Spring 2012
Don Adams Spirit of Drake Award Spring 2004
Madelyn M. Levitt Outstanding Mentor of the Year Award Spring 1999
ADVISING HONORS
National Residence Hall Honorary at Drake University – Advisor of the Month November 2011
AMA National Faculty Advisor of the Year Award Nominee – American Marketing Association 2006

PROFESSIONAL DEVELOPMENT & SERVICE

  • Brand Activation Association (BAA) Annual Meeting, Chicago, IL, April 18-20, 2016
  • Direct Marketing Association (DMA) Annual Conference, Boston, MA, October 3-6, 2015
  • Direct Marketing Association (DMA) Annual Conference, San Diego, CA, October 26-28, 2014
  • Brand Activation Association (BAA) Annual Meeting, Chicago, IL March 26-28, 2014
  • Direct Marketing Association (DMA) Annual Conference, Chicago, IL, October 13-15, 2013
    • Session Chair at Marketing Edge
  • Brand Activation Association (BAA) Annual Meeting, Chicago, IL, April 3-4, 2013
  • AIFS Study Abroad Site visit, Rome & Florence, Italy, October 2012
  • Promotional Marketing Association (PMA) Annual Meeting, Chicago, IL, March 14-15, 2012
  • Direct Marketing Association (DMA) Annual Meeting, Boston, MA, October 3-4, 2011
  • Promotional Marketing Association (PMA) Annual Meeting, Chicago, IL, April 5-6, 2011
  • CMO Leadership Forum, Argyle Executive Management Forum, Chicago, IL, September 30, 2010
  • Promotional Marketing Association (PMA) Annual Meeting, Chicago, IL 2010
  • Planet Conference, American Marketing Association, Orlando, FL January 26-28, 2009
  • CMO Leadership Forum, Argyle Executive Management Forum, New York, NY, January 17, 2008
  • Direct Marketing Association (DMA) Educators Conference and DMA Annual Conference, Chicago, IL, October 2007
  • Advanced Market Research Bootcamp, American Marketing Association, Scottsdale, AZ, February  8-9, 2007
  • DMA Educators Conference and DMA Annual Conference, San Francisco, CA, October 2006
  • 28th Annual International Collegiate Conference, American Marketing Association, Orlando, FL, March 2006
  • Frontiers in Services Conference, American Marketing Association, Miami, FL, October 2004
  • American Accounting Association Mid-Atlantic Regional Meeting Panel Discussant on Corporate Ethics, Philadelphia, PA, April 2003
  • AACSB Undergraduate Program Conference, St. Louis, MO, November 2002
  • AACSB International Conference, Grenoble, France, October 2002 (used Levitt Mentor Award to fund this)
  • NACADA Regional Meeting, Nebraska City, NE, April 2001
  • NACADA Regional Meeting, Duluth, MN, May 2000

PROFESSIONAL ASSOCIATIONS

  • American Marketing Association Iowa Chapter, 1986 – Present
  • Direct Marketing Association (DMA), 2006 – Present
  • Promotional Management Association (PMA), 2009 – Present
  • American Marketing Association Iowa Chapter Board Member /Vice President, Programs, 2003 -2004
  • Cooperative Education and Internship Association, 2000
  • National Academic Advising Association (NACADA) 1987 – 2003

UNIVERSITY SERVICE- DRAKE UNIVERSITY

  • Madelyn M. Levitt Teacher of the Year Selection Committe, 2014-2015
  • Judge for the 78th Annual Drake Greek Life Sweetheart Sing Event, Fall 2014
  • University Search Committee for Associate Provost, 2012
  • University Honorary Degree/Medal Committee, 2012-2014
  • University Strategic Plan Goal Working Group IV, 2012-2013
  • University Integrated Marketing Communication Steering Committee, 2013
  • College of Pharmacy and Health Sciences, Student Promotion & Tenure Chairperson, 2011
  • Drake Women’s Connection, Drake University Alumni Association
    • Keynote speaker, “Personal Branding”, Minneapolis, MN, May 21, 2011
    • Faculty Representative, Chicago, IL, October 16, 2010
  • Drake University Board of Trustees Athletic Committee
    • Second term of service, 2010 – 2013
    • First term of service, 2007 – 2010
  • Drake University Athletic Council Committee, 2005 – present
    • Athletics Compliance sub-committee, 2006 – 2007
    • Academic Integrity sub-committee, 2005 – 2006
  • Order of Omega Honorary Member, 2010 – present
  • National Alumni Association
    • Faculty committee, 2010 – present
    • Scholarship Selection Committee, 1990 – 1992, 2005
    • Transcript Team, 2003
  • Madelyn M. Levitt Mentor of the Year Selection Committee, 2003 – 2006, 2010
  • University Planning Council Integration of Wellness/Athletics and Academic sub-committee, 2007
  • College of Pharmacy and Health Sciences Faculty Search Committee, 2004
  • SJMC Faculty Search Committee, 2004
  • Corporate Scholarship Selection Committee, 2003
  • University Student Recruitment and Retention Committee, 2003
  • Marketing Director Search Committee, 2003
  • CBPA Dean Search Committee, 2002 – 2003
  • University Curriculum Committee, 2002 – 2003
  • Gear Up National Mentoring Program, 2000
  • Drake Curriculum Outcomes Committee, 2000 – 2001
  • Educational Policies and Issues sub-committee of Faculty Senate, 1999 – 2002
  • Inventure New Product Evaluation Committee, SBDC, 1999 – 2002
  • Parent’s Weekend Keynote Speaker, 1999
  • Fellowship of Christian Athletes Faculty Sponsor, 1995 – 1999
  • Council of Assistant and Associate Deans (CAAD), 1993 – 2003
  • Drake University Corporate Annual Fund Volunteer, Office of Development, 1989

COLLEGE OF BUSINESS AND PUBLIC ADMINISTRATION SERVICE (CBPA)

  • CBPA Search Committee for Business Communications faculty position, 2015-present
  • CBPA Fun Committee, 2015-present
  • CBPA Murphy Cup, served as judge for Best Presenter Award, 2016
  • CBPA Murphy Cup, Assisted with securing client and served as judge for Best Presenter Award, 2015
  • CBPA Womens Leadership Planning Committee and Presenter, 2015-2016
  • CBPA Committee to plan first Drake Relays CBPA Alumni Reunion, 2014-2015
  • Teaching Colloquia Coordinator, 2013-2014
  • Faculty Panel Discussion Member for CBPA “Celebrating Diversity” panel discussion, September 7, 2012
  • Organizer “Marketing in the Experience Economy” seminar and interactive workshop for Drake AMA and Iowa Professional AMA Chapter, February 2012
  • CBPA Career Connections, Minneapolis, MN, Presenter, October 2011
  • CBPA AQ/PQ Ad Hoc Committee, 2011
  • Drake American Marketing Association (AMA) Student Chapter
    • Faculty Advisor, 2003 – present, 1987 – 1993
  • CBPA Speed Networking Annual Event Program Co-Organizer, 2008 – present
  • CBPA Sales Conference Program Co-Organizer, 2009 – present
  • CBPA Des Moines Job Shadow Program Co-Organizer, 2005 – present
  • CBPA Career Connections, Chicago, IL,  Presenter, October 2010
  • CBPA Committee on Committees, 2004 – 2007
    • Chair, 2006 – 2007
  • SMC Joint Undergraduate Curriculum Committee, 2003 – 2005
  • CBPA Career Development Manager Search Committee, 2004 – 2005
  • Business Horizons Leadership Committee, 1999 – 2002
  • CBPA Marketing & Branding Committee, 1999 – 2002
  • Continuous Quality Improvement Committee, 1998 – 2000
  • CBPA Undergraduate Curriculum member, 1989 – 1993
  • Strategic Planning Committee, 1997 – 2000
  • International Initiatives Committee, 1997 – 1998
  • CBPA Chairs Committee ex-officio member, 1986 – 2003
  • CBPA Undergraduate Curriculum ex-officio member, 1993 – 2003

OUTREACH ACTIVITIES

EXECUTIVE and PROFESSIONAL COURSES/PROGRAMS DEVELOPED and/or TAUGHT
  • “Marketing Strategy”, session at Iowa Bankers Association Annual Meeting, 2015
  • “Personal Branding”, interactive seminar for approximately 40 Minneapolis Drake Alumni, May 21, 2015
  • “Personal Branding”, interactive seminar for approximately 80 Chicago Drake Alumni, May 21, 2011
  • “First Bank Business Development-It’s all About You”, delivered to Banking staff of First Bank, West Des Moines, IA, October 7, 2007
  • “Practical Marketing and Promotional Strategies for the Small Business”, delivered to small business owner clients of First Bank, West Des Moines, IA, June 20, 2007
  • “Services Marketing Seminar”, Iowa Telecommunications Association Annual Meeting, September 14, 2006
  • “Services Marketing Seminar”, Business Link, March 2005
  • “Customer Service for Legal Firms”, McEnroe, McCarthy & Gotsdiner, PC, 2002 and 2001
  • “Market Segmentation and Promotional Strategies for Interior Designers and Architects”, Iowa Society of Design Administrators, Des Moines, IA 2002
  • “How to Design a Corporate Internship Program”, Certified Employee Benefits Society, Des Moines, IA 2001
  • Seminar Instructor, Small Business Development Center and College of Business and Public Administration, Drake University, 1987 – 2002
CONSULTING
  • Dr. Jennifer Den Hartog, O.D., 2015 – present
  • Integrated Massage Therapy, 2015 – present
  • Comigo Early Education Center, 2015 – present
  • AmeriSource, 2014
  • Des Moines Women’s Club, 2014-2015
  • Interiors by Cathie Thune, 2014-2015
  • Wixted Public Relations, 2014
  • Radiant Complexions Dermatology, 2012 – present
  • AHA Marketing, Chicago, IL, January 2012- present
  • Kum & Go, Des Moines, IA, June 2011 – present
  • Pearson Publishers, Textbook review, 2011
  • Cenage Publishers, Textbook review, 2011
  • Pearson Higher Education Publishers, Textbook review, 2010
  • Lincoln & Lexi Children Apparel & Accessories, Des Moines, IA June 2010 – present
  • Organizational Quality Associates (OQA), Tucson, AZ/Portland, OR/Nationwide June 2010 – present
  • Allscripts; ePrescribe Iowa, Des Moines, IA, December 2009 – present
  • Management Development International, Chicago, IL, November 2009 – present
  • Associated Ophthalmologists PC, Des Moines, IA, October 2009 – present
  • Millennium HRM Press; C.K. Meyer, West Des Moines, IA, January 2008 – present
  • Kendall/Hunt Publishing Company, Textbook review, January 2008
  • Grotesques in Des Moines, Iowa and Abroad, Des Moines, IA, November 2007 – present
  • Jockey International, Wisconsin, 2007
  • Coca Cola Company; Atlantic Bottling Company, Atlanta, GA and Waukee, IA, October 2005 – present
  • Small Business Development Centers, Drake University and University of Iowa, 1984 – present
  • Southwestern/Cenage Learning, Textbook review, 2010
  • Drake Bulldog Club Board, Des Moines, IA, May 2010 – June 2010
  • Kendall Hunt Publishing Company, Textbook review, January 2010
  • PING Golf, Phoenix, AZ, January 2007 – December 2009
  • McGraw-Hill Companies, Textbook review, April 2009
  • Glickman Research Associates, Textbook review, October 2008
  • Ignition Interlock Systems of Iowa, Inc., Des Moines, IA, January 2003 – December 2005
  • Deaf Services unlimited, Des Moines, IA, January 2003 – December 2004
  • Drake University College of Pharmacy and Health Sciences, 2002
  • Accents, Pella, IA 1999 – 2001

COMMUNITY SERVICE

  • Des Moines Symphony Association Board of Trustees, 2012 – present
  • Drake University Bulldog Board, 2011 – present
  • Fellowship of Christian Athletes (FCA) State Board of Directors, 2010 – present
  • Iowa Prayer Breakfast Committee, Des Moines, IA 2009 – present
  • Grotesques in Des Moines, Iowa and Abroad, Advisory Board, 2008 – 2010
  • Des Moines Symphony Board Marketing Committee, 2006 – present
  • Iowa Arthritis Foundation Board of Directors, 1999 – 2006
  • Des Moines Opera Guild, 2000 – 2004
  • Christian Medical & Dental Association, Short Term Mission Volunteer, 1987 – present
  • PEO, 2005 – present